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GOSS Transform: Customer

Designing any transformation around the needs of customers is essential. Ensuring that there is a detailed understanding of what customers really need and how they might go about interacting with the organisation will ensure that services are appropriate to their needs.

GOSS Transform: Customer icon

GOSS Transform: CustomerGOSS works with the organisation to create customer personas and to introduce these personas to managers and service teams.  The objective of this is to achieve a shared understanding of customer's needs and desires and to put plans in place to transform the organisation around these needs.

Once the personas have been developed, these are used to design communications plans and to provide insight for the various projects and activities across the organisation.

Customer research is undertaken to provide the first-hand views of real customers, this can include surveys, focus groups or interviews as well as other innovative approaches.

Undertaking customer experience mapping provides a detailed insight into what the customers experience when they are trying to interact with the organisation. This is a useful tool for communicating both good and not so good experiences.

GOSS Transform: Customer includes:

  • Customer personas

  • Persona maximisation

  • Customer research

  • Customer experience

What our customers say about us
We pride ourselves on delivering excellence
Pillars of transformation
Engaging stakeholders to sustain change
Design services for digital delivery
GOSS Engage Process Modeller
If you would like a demonstration of the GOSS Engage software, please complete your details...
The process modeller can be used in a workshop in the same way as sticky notes. It's highly intuitive and so simple to add in steps if needed.
It couldn't be easier to share the process with colleagues and stakeholders.
With 7 different options, there is a modeller to suit every organisation and budget
The Engage Process solutions are hosted by Microsoft Azure in Europe. This is one of the most stable and secure hosting environments in the market.
Whilst it is simple to use the mapping functionality, the real benefit that can be achieved is in the level of detail captured and the analysis. The GOSS trainer has been accredited by Engage Process as a Certified Trainer.
Support is available to GOSS Engage users in a number of ways.

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