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Google Analytics / Universal Analytics

Analyse your site and gain insight.

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Many organisations use Google Analytics / Universal Analytics to track their website visitors, user journeys, interactions, failures and successes. Fully understanding Google Analytics / Universal Analytics  will give you invaluable insight to make actionable improvements. Our training and consultancy services will help you understand and improve upon your website measurement capabilities.

We offer 3 levels of Google Analytics training courses that can be delivered onsite or here at the GOSS offices.

The first session is a basic course where we review your Google Analytics Reporting Interface and ensure that you understand what each metric truly means and where to find what you need within GA.

The second session is an Advanced course where we look at customising your Google Analytics to provide powerful insight, that can be acted upon to improve your citizen's web experience.

The third course concentrates on the more technical code and customisations for Google Analytics.

Google Analytics / Universal Analytics - Basics enable you to measure and report on your digital success. This course is aimed at people that are new to Google Analytics / Universal Analytics.
Google Analytics / Universal Analytics - Intermediate builds upon your basic GA training and continues to help you measure and report on your digital success. This course is aimed at people that have some experience of Google Analytics / Universal Analytics and is an deal follow on from our Google Analytics Basic training course.
This course is aimed at those who have a working knowledge of Google Analytics / Universal Analytics or who have attended our basic and intermediate courses.

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