Channel Shift

Our aim is to drive your customers to the most cost effective and appropriate channel by improving customer engagement and maximising efficiency.

The difficulties faced by business have never been more prevalent. The recession has forced many businesses to re-assess their costs and for the public sector, budget cuts are being implemented for a minimum of four years. This has resulted in the need to make efficiency savings, promote channel shift and improve service delivery. By ensuring your channel strategy works harder and delivers transactional websites, customer service can be improved, costs reduced and conversion maximised.

GOSS with over 10 years experience, numerous accolades and proven solutions can aid organisations to ensure they deliver high quality services to their customers in the most efficient and cost effective manner.

The RESOLVE team deliver efficiency savings through assisting you in gaining a full understanding of your business, your customer's needs and combining knowledge transfer with industry expertise to help you initiate and maintain a successful programme of continuous improvement.

For example, working with Brittany Ferries to provide their efficient, effective and empowering web presence, the organisation has realised savings in excess of £3M per annum by shifting their customers to the most effective and cost efficient channel.

What can GOSS do for me?

The RESOLVE solution empowers clients to maximise efficiency, savings and customer engagement by providing the answers to many common problems faced by local authorities:

  • How can we meet the demands of our customers using the resources we have available?
  • Our back office systems are inefficient and costly, how can we improve utilisation and integrate to our website?
  • Our channel shift strategy is not making the necessary savings, how can we promote our service offerings?
  • How can we reduce our cost per contact, and improve customer service?
  • How can we engage effectively with our customers to provide the best customer experience?
  • How can we free up contact centre staff from low priority or avoidable enquiries?
  • We know where we are and where we need to be, how do we close the gap?

Next Steps

The RESOLVE solution enables local authorities to shift their customers to the most cost effective and appropriate channel by maximising efficiency, savings and customer engagement. Find out how GOSS can help you:

  • Develop your customer focused Channel Shift Strategy
  • Develop a fully transactional and efficient website
  • Integrate your back-office systems
  • Improve the customer journey and experience

A team of experts

The RESOLVE team brings together extensive local government experience. Team members have 28 years experience as Head of ICT and Transformation in an excellent performing council plus 13 years of web based application development and optimisation experience in public and private sectors as well as Google Analytics Qualified individuals. This combination of skills and experience ensures that we can help you maximise the services delivered through your website whilst helping you significantly reduce your costs.

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