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Website URL : http://www.gossinteractive.com/online_efficiency
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Online Efficiency

Many organisations are facing cost pressures and reduced budgets with the Public Sector expected to see cuts of 25% over the next 4 years.

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With extensive experience, the team of experts at GOSS specialise in delivering public sector efficiency savings, through gaining a deep understanding of business needs and processes. Whilst, identifying how customers navigate websites, making recommendations on how services can be delivered more effectively online and then project managing improvement implementations. This method has resulted in realised savings of £2m for one GOSS client.

In addition, with 10 year's experience, GOSS are experts in delivering online public sector solutions; clients working with GOSS consistently perform well in SOCITM Better Connected and have been awarded a number of accolades.

Efficiency

Our clients have achieved up to 87% savings through the transition of services from customer call centres to fully transactional websites. This ensures a faster, easier and more efficient process for the customer and the staff who deliver the service through:

  • Reduced cost per contact
  • Freeing up contact centre staff from low priority enquiries
  • Reducing the reliance of numerous software applications

Find out more about how GOSS can save you money.

Cost savings

These efficiencies can convert to £2m in proven savings by moving services online or refining those services which are already online by:

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  • The ability for all online services to be completed in one sitting
  • Optimising forms for user journey simplicity
  • Multivariant testing to refine user experience and conversion

Find out how GOSS can help you can make website savings.

Analysis

Using a range of tools, intelligent insights identify website successes and failures of:

  • Site performance
  • User journeys
  • Service take-up

More services

Whether those services are customer facing or require the use of back-office systems, GOSS have solutions to enable you to deliver more online through:

  • Integration with back-end systems
  • Presenting back-end systems on the web
  • Using dynamic forms to deliver services front-to-back

Find out how you can implement a solution that delivers more.

Better services

Do you know the percentage of your customers not completing their transactions online compared to other channels? In order to improve efficiency and make savings, there has never been a more pressing time to increase the amount of transactions completed online. Through the right tools, GOSS provides a reflection of how these services can be improved;

  • User experience
  • User journeys
  • Goals and funnels
  • Multivariate testing

Channel Shift

Once your site is delivering effective online services that work first time, every time, you can drive traffic to your site and start to reduce your cost per contact. This can be achieved with a combination of traditional and digital marketing. Digital marketing has the benefit of being full controllable and measurable.

  • Search including on page Search Engine Optimisation (SEO)
  • Advertising including Pay Per Click (PPC)
  • Social Media
  • Email campaigns

A team of experts

The GOSS in-house team brings together extensive local government experience, 28 years as a Head of ICT in an excellent performing council plus 13 years of web based application development and optimisation in both public and private sectors as well as Google Analytics Qualified individuals. This combination of skills and experience ensures that we can help you maximise the benefits of your customer services delivered through your website whilst helping you significantly reduce your costs.

Want to find out more how you can drive efficiency?

For further information on how to make your organisation more efficient, check out our unique RESOLVE FastTrack methodology.

Or for an informal discussion on how we can help your organisation achieve online efficiency, please get in touch with our experts.

You can follow us on Twitter for the latest efficiency tips.

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